OUR MISSION
Provide the very best all natural soaps you can trust to nourish your skin.
All of our soaps are made with the same luxurious formula. Every ingredient is carefully selected for it’s ability to nourish, repair and protect your skin. We never use trendy ingredients that are actually harmful to your skin. We would love to be the best-selling natural soap, but we live to be the best natural soap. We always choose sustainable ingredients and focus on eco-friendly practices. Clean ingredients, clean practices, pure and simple.
Why Our Soap is the Best
Each ingredient is selected for its specific nourishing qualities for your skin. Our extensive list of ingredients includes coconut, olive, palm, castor, avocado, rosemary extract and vitamin E oils, shea butter and vegetable glycerin. If available, we always select organic suppliers for our ingredients. In addition, our soaps are:
American Made
Our soaps are made domestically in America by passionate soap artisans.
Full Of Goodness
Each ingredient carefully selected for it's ability to nourish, repair and protect your skin.
Made With Care
Our soap is handmade using a cold-process to preserve the nourishing qualities of our ingredients.
TRUST OUR SOAP
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HOW IT STARTED
About Art Felix
Art Felix is the epitome of the American dream. Art is a second-generation Mexican-American born and raised in Central California farming country. He attended the California State University, Long Beach and earned a degree in Aerospace Engineering and followed that up with a Masters from the University of Southern California. Later in life, Art found he had a passion for learning about how products you consume and put on your body impact your overall health.
Art is blessed with women in his life, his wife, 2 daughters and 2 granddaughters. All of whom suffer from sensitive skin. Around 2016, Art began studying how the lotions and soaps you use on your body impact your skin. He began making soap and over the course of 3 years perfected a formula that he felt nourished your skin as well as cleaned it. To his surprise, Art developed a soap that his daughters and granddaughters loved! A devoted following of users of his soap quickly formed. Friends and acquaintances constantly asked Art if he had soap available.
In 2019 Art retired after a long and successful career in the Aerospace industry. Not surprisingly, Art didn’t do well with retirement. He was bored. I’m sure you can guess the rest of the story. Now Art spends his days making soap. And frankly, we think he makes amazing soap.
ALL NATURAL HANDMADE SOAP
Made With Care
Our soap artisans use high-quality essential oils, whenever possible, to scent our soaps. Some of our soaps contain a scent not available in essential oils. In these cases, we use a high-quality man-made fragrance. Our artisans give our soap its beautiful appearance by mixing in mica colorants. These are the same type of colorants used in many high-end makeup brands. Our unscented soap, of course, does not contain any added scents or colorants.
Our artisans also make our soap utilizing a cold process. This means our ingredients are never heated in the process of making our soap, so we don’t damage any of the nourishing qualities of our ingredients. It also means that we have to cure our soap for 2-3 weeks before we sell it. That’s right, we choose to use a process that we have to keep our soap in a curing rack for weeks before we sell it. Many natural soap makers choose to use a hot process that allows them to sell their soap as soon as they make it. We will never make that choice.
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